Rebecca Smith of the Wall Street Journal has consistently been delivering the unwelcome news for electric utilities about changing times, and this morning she’s done it again. I won’t often recommend a Murdoch paper as a resource, but do read the whole thing at the link if you can. It’s darkly comedic, for example:
Sherry Pfister, a retiree who once worked at the Palo Verde nuclear power plant 45 miles west of Phoenix, says she didn’t hesitate to lease solar panels for her home in Waddell, Ariz., and says the panels have cut her utility bill by a third.Turns out that growth in the economy no longer requires growth in the electricity sector. One CEO marvels, “It’s a new world for us.”
“Why isn’t everybody doing it?” she wonders.
As the video above shows, that new world of decoupled growth and electricity began in the 1970s.
But Utility Executives have never been hired to be forward thinking.
Perhaps that will change sometime soon..