These results are very disturbing because effectively the biggest Australian newspapers are lying to their audiences although journalism is supposed to be about reporting as truthfully and accurately as we can. News Corp is responsible for most of the articles that don't accept the consensus. Because two thirds of print media are in its hands, all we can do is to put all effort into ensuring critical independent voices are heard. Unfortunately lower income less educated audiences are being lied to the most. Some regions get hardly any coverage at all. The information divide on this crucial issue is deep in Australia.
Given his influence, a consideration of how Australian media covers climate science needs to include an analysis of the strategies used by Bolt to persuade his readers they should reject the findings of the vast majority of climate scientists. These strategies include personal abuse, cherry picking specific findings to refute the entire body of findings of climate scientists, portrayal of advocates of climate action as ideologically motivated with totalitarian tendencies and criticism of journalists who report on climate science. He presents himself as someone who is fighting a battle to reveal ‘truth’ and ‘secrets’ which ‘warmists’ want hidden to protect their vested interests. Once the ‘facts’ are established a triumphal, mocking tone is adopted.
While scientists overwhelmingly agree on anthropogenic climate change,The Australian represents climate science as matter of opinion or debate rather than as a field for inquiry and investigation like all scientific fields.
News Corp and its newspapers do accept the scientific consensus. There is no company edict on the line to take – editorial control rests with the editors. News Corp Australia’s internationally recognised environmental sustainability program One Degree has resulted in the company reducing its carbon emissions by 19% since 2006.